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Earning Trust through Communications

Edelman is a global communications firm that partners with businesses and organisations to evolve, promote and protect their brands and reputations.

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TRUST BAROMETER

2023 Kenya Launch

NGO and Business are the most trusted institutions in Kenya, and teachers, NGO leaders and business leaders are seen as a unifying force for a population increasingly grappling with personal economic fears relating to unemployment and higher costs of living.

TRUST BAROMETER

2023 Africa Launch

An overwhelming majority of South Africans surveyed in the 2023 Edelman Trust Barometer have obligated the business sector to act as agents of accountability and cooperation in mending the country’s social fabric.

TRENDING INSIGHTS

Explore expert views on trending topics across industries.
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2023 Edelman Trust Barometer

Trust Barometer 2023 South Africa

2023 Edelman Trust Barometer

Trust Barometer 2023 Kenya

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KARENA CRERAR APPOINTED CEO TO LEAD EDELMAN AFRICA INTO NEXT PHASE OF GROWTH

Lux

#ISTANDWITHCASTER​

Trust is growing in SA business – let’s leverage that influence for the greater good

Trust is growing in SA business – let’s leverage that influence for the greater good

Edelman Africa Trust Barometer 2022

Driving Belief, Driving Success: Employees more important than ever before

Critical Conversation - Trust in Technology

Critical Conversation - Trust in Technology

With so much at stake, South African institutions must take action to rebuild trust

With so much at stake, South African institutions must take action to rebuild trust

Africa’s business leaders now have a strong mandate to stand up and do good

Africa’s business leaders now have a strong mandate to stand up and do good

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